Video Production Services
Our video production services can boost sales and get your brand across to wider audience with an overwhelming ROI. A great brand video will show off your strengths, excite viewers and drive leads. It is simple elementary: VIDEO SELLS.
Skyrocket your marketing performance across the entire funnel with Best-Digital Marketing Services - a leading video production agency that handles end-to-end process of video production strategy - planning, creation, production, marketing and post production stages of your video production process.
best video production services
At Best-Digital Marketing Services, we offer a full service video production services to create videos for your business. Whether you need animated videos, product videos, whiteboard videos or something else – we are here to help.
Catch the attention of your customers and expand your business. We will give you the results you need.
Drive more traffic, increase engagement and ultimately drive ROI through with our full service Video Production Services.
It is easy to see why video content is so important and effective right now when you look at how consumers process information.
Video format is easier to digest when compared to text content. That is why the entire world watches over 1 billion hours of YouTube videos each day!
A great brand video will show off your strengths, excite viewers and drive leads.
It is simple elementary: VIDEO SELLS.
As any business, it is important to fully understand how powerful video is as a form of content in digital marketing strategy and as a contributor to your overwhelming ROI. That is why we provide the service we do – as our name says – Best Video Production Services.
What is Video Production?
Video production is the process of producing video content and it is the equivalent of filmmaking but with images recorded digitally instead of on film stock.
There are three stages of video production:
- production also known as principal photography
✅ Pre-production involves every aspect of planning of the video production process before filming begins which includes scriptwriting, scheduling, logistics, and other administrative duties.
✅ Production is the video production stage that captures the video content like moving images or videography and involves filming of the video subject/s.
✅ Post-production is the action of selecting and combining those video clips through video editing into a finished product that tells a story or communicates a message. This can either be a live production like live event or after an event has occurred like after-production.
Majority of video content is captured through electronic media like a SD card for consumer grade cameras or on solid state storage and flash storage for professional grade cameras.
Video content is usually distributed in digital format which can appear in common formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv) and DivX (.avi, .divx).
Why Is Video So Effective?
First of all – video is very engaging. Viewer can spend a great deal of time watching videos – more view time and duration.
More importantly – videos can lead to an increase in sales. According to research, consumers who viewed videos are 64% to 85% more likely to buy.
Video content is as easy to watch as it is to share on social media or embed in a landing page or blog post.
These are significant numbers that every marketer and businesses should be aware of.
At Best-Digital Marketing, we like to utilise videos for our clients because it has a high Return On Investment – ROI.
This versatility is just partly why 91% of marketers view video as a mainstay in their marketing strategies.
The ROI speaks for itself:
97% of businesses say video helps people better understand their offerings.
87% of marketers say video has helped them increase their traffic.
83% of marketers say video has contributed to lead generation.
71% of B2B marketers use video marketing.
95% of video marketers say they plan to maintain or increase their spend on video.
84% of consumers say they were convinced to buy a product or service by watching a video.
89% of marketers report positive video ROI.
66% of B2C marketers use video marketing.
At Best-Digital Marketing Services, we use video at every stage of the sales funnel because it is the most efficient and effective way
✓ to convey messages
✓ illustrate complex ideas
✓ persuade stakeholders and
✓ bring your brand to life.
Looking to increase your traffic, sales and lead with awesome results?
All Your Video Production Needs - In One Agency
Best-Digital Marketing Services comprises of a full crew of videographers with extensive skills, talents and experience producing, directing, scripting, shooting and editing video content.
Our exceptional video team is also supported by a network of freelance on-screen and off-screen talent. We use the best cameras, audio equipment and post-production resources in the industry to produce high-quality video that helps you achieve your business objectives and goals.
When you work with our amazing creative video production team, you get the best:
✅ Seasoned script writers.
✅ A travel-ready camera crew and team of video.
✅ In-studio production.
✅ A video animation team creating 2D and 3D animation, motion graphics, animated logos and assist with post-production editing.
✅ Voice over.
✅ Seamless client
collaboration through a dedicated project
✅ Experienced on- and
services for footage
we’ve shot or footage
you already have.
Our video production services capture the personality, emotion and value behind your brand and transfer it to the screen. These characteristics which are represented visually will prompt buyers to flock to you, vendors to partner with you and customers to stick with you.
Add a video marketing strategy to your marketing efforts and see just how influential it can be for your business.
We are a full-service video marketing agency. Any equipment or talent we do not have immediate access to, we will source them for you.
Just tell us what you need – on-location camera crew, post-production assistance, animated videos, directorial assistance, scripts and leave the rest to us.
<< Used And Trusted By >>
why video production is important?
Improve SEO Rankings
Video helps boost SEO rankings for pages by increasing time on page, lower bounce rates and other factors influencing Google’s algorithm
Increase Conversion Rates
Explainer videos have shown to increase conversion rates on landing pages on website by up to 80%
Simplify a Complex Story
Explainer videos can reduce complex details of businesses, products or processes and highlight them into simple manner that educates your target viewer.
Improve Ad Performance
Click-through-rates - CTRs, ad engagement and overall ad performance have been proven to increase through the utilisation of explainer video production
Need Video Production Services?
discover some quick wins you can implement immediately to get results.
Corporate Video Production Services
Every business has a story to tell that is worth documenting for potential customers, for prospective employees, for existing personnel and for the world to see and hear.
Corporate video production services helps you reach a wider audience with that story and compelling visuals to go along with it.
Here are the corporate video production service options we offer but not limited to:
Persona development videos
Sometimes the best way to understand your customers is to document them at work.
We can help you create video profiles of your target personas that will improve corporate-wide familiarity with the audience and customer base.
Corporate promos straddle the line between corporate and commercial video. A brand video humanises your company and highlights its culture for recruiting purposes.
It also reveals a lot about your company’s values and how those align with your customers’ goals.
Our video teams can script and produce corporate promos that show your employees engaged in their work, with their customers and in their communities.
A beautifully crafted corporate video can help to showcase your company profile along with the products and services. It is an affected way to reach more clients and customers, create the best impression of your brand and products.
Our video production specialists can create stunning corporate video solutions to help your marketing stand out from the mass audience.
Videos shot on location personalise your message and add a human touch to your brand and its offerings.
Our crew goes where you need us to be: Your latest conference, the next industry expo you attend, your upcoming keynote address, your fundraising event, your new product announcement, your company picnic, your state-of-the-art manufacturing facility, a charity giveaway, etc.
From multi-day event coverage to one-and-done film shoots, we are ready to produce, film and edit on-location videos for you.
Corporate training videos
Do not tell – show with a training video. We can document standard operating procedures, create animated, step-by-step training videos, film safety demonstrations, and create employee on boarding training clips, direct product demonstrations and much more.
Event video production
Maximise the value of live events by filming the big moments your audience wants to see.
Our event video production and video conferencing services put your viewer’s right in the middle of all the action. Video streaming capabilities let you report on event coverage in real time. We even offer drone filming services to capture outdoor events from breath-taking views.
Our Corporate Video Production Services team will attend corporate gatherings, industry conferences, user group meetings and other events, giving direct, on-location coverage.
Create unique, broadcast-quality event video content that offers exclusive insights and reporting for your audience that is not found anywhere else.
Generate a custom quote for your Video Project
Commercial Video Production Services
On average, video marketers see 66% more leads every year. A great video can also boost intent to purchase by as much as 97%.
At Best-Digital Marketing Services, we use video to help you achieve your commercial goals at every phase of the sales funnel.
Here are the commercial video production service options we offer but not limited to:
Sometimes your target audience needs to ease into your long-form blog content.
Video Blogs are just that – blogs in a more consumable, direct video format.A video blog is a quick-hitting video presentation where a live presenter teases the main points in a longer blog post or other asset.
Video blogging may provide the ideal method of communication for you because the videos give your blog’s followers a media-rich experience while allowing you the ability to express your thoughts and ideas in an entertaining format.
Best-Digital Marketing writes, produces, films, presents and edits video blogs that live on brand websites.
Video testimonials and interviews
Getting your satisfied customers on camera to vouch for your quality is one of the most powerful ways to provide proof of your business value whether it is In-studio, on site or in the field.
Video testimonials add an extra element of persuasiveness and personality, making them the way to go when you need to convince your audience to take action.
We can conduct interviews, film your products and solutions at work and weave everything into a moving customer testimonial that will change minds and close deals.
Leverage our video production team to create video testimonial and case studies that demonstrate real-world success stories and are sure to intrigue potential customers.
Sometimes your customers’ stories are the ones most worth telling.
A great product video can also boost intent to purchase by as much as 97%. It shows your value in action and gives viewers a close look at your products, anywhere, anytime they want.
Use demos and tutorials to win over new business, generate top-level interest in your brand and to help existing customers maximise the value of your products and services whilst increasing ROI.
These videos are created in a variety of different ways from on-the-street style, to in-home interviews and even mobile video diaries. However mainly a vox pop video refers to an on-the-street intercept interview.
They are a great opportunity to get people commiserating with your customers’ pain points on camera.
Vox Pops work well for industry conferences, special events and internal functions. Plus, they are excellent for sharing on Facebook, Twitter and other social media channels for mass appeal.
We can film in our studio, at a conference, on the street or all of the above and much more.
Explainer videos and animations
Almost every business has said that video is effective for helping customers understand products or services.
Whiteboard videos, animated videos, product tutorials, demo videos, how-to videos and other explainer videos can simplify the complex into short, engaging, shareable content.
Animation and motion graphics are perfect media to visualise abstract concepts or complicated subjects in terms that any sales prospect can easily understand.
We write, produce, shoot, edit and distribute online video ads that engage audiences, promote your brand and demonstrate the value of your products and services.
Video Production Services - Our Process
Our proven Video Production Services Process will create game-changing strategies to leverage video marketing to help you accomplish your goals and video marketing strategy.
We make the video production process as seamless as possible for your business and you. Our esteem knowledgeable production team can help you every step of the way, from creating ideas, planning, script writing, filming, editing to promotion.
Here are some of the steps our production team may take when beginning a new video project:
Step 1: Video Brainstorming
If you are no sure or just do not know where to start with video marketing then do not panic. We can help. Our highly skilled, talented and experienced team can help you brainstorm video ideas that are sure to capture attention and drive results.
Whether you need a video ad, a product demo, an explainer video or a corporate introduction video, we got you covered.
Step 2: Video Planning
What do you want to highlight in your video? Before we begin production, we will go through and square out the most important details and key aspects you want displayed on screen.
Then we will work together to determine the best way to incorporate those essential features.
Step 3: Video Script
Some videos such as testimonial videos or vox pops work well with candid comments and planned-out interview questions.
Others such as product demos or animations – need a script. Either way, our experienced and skilled team collaborate with our creative and crafty writers can prepare the perfect script, talking points and/or interview questions that will bring your video together.
Step 4: Video Storyboard
A storyboard is a preview of what an animated video will look like once completed.
Your animator will create a storyboard for your team to review ahead of time to make sure our direction and vision is aligned with yours.
Let us know of any edits you may have so your final product is perfect.
Step 5: Video Filming
Whether we are travelling to meet you on-location or you are coming into our partner or freelance studio, we will be ready to shoot.
Our professional crews use the latest HD and 4K video cameras along with professional lighting and audio equipment to make sure you look and sound great and amazing.
Step 6: Video Editing
After we have every shot we need, it is time to bring it all together. We use the best video editing tools including Adobe Premier, Final Cut Pro X and Da Vinci Resolve.
We will incorporate background music, graphical elements and other effects for a top-tier video that you will be proud to show off.
Step 7: Video Deliverables
Once ready, you will receive the final product for your team to review. You will receive one complimentary round of edits to make sure we get everything just right.
The final video will be ready to upload to your YouTube channel, share over social media, other video platforms and email or embed on your website.
Step 8: Video Promotion
Video marketing does not end when the video is completed. It is time to make sure your audience sees it.
Your skilled and dedicated content marketing strategist – CMS can advise on the best ways to promote your video such as through email, social media, your website or your blog and any other video platforms.
This incredible and amazing creative process for each video project ensures your final product is creative, unique and impactful – just like your brand.
How do we measure Video Effectiveness?
Measures of Effectiveness – MOE are measures designed to correspond to accomplishment of mission objectives and achievement of desired results.
We know behaviour is driven by emotions, so an effective video will be one that creates a strong emotional response.
The best way to measure how effective a video will be is to measure the emotional response to it – because the higher the engagement is, the more likely a viewer will take action.
Should you want us to also market your video after creating it, these are key factors that we typically look at to measure your video’s effectiveness:
This is the most important of all the metrics concerning your video content.
It is a measure of how interested your audience is in your video.
Social media is absolutely important when it comes to digital marketing.
So when you publish video content, you should monitor how many times it is shared via social media.
CTR is a measure of the number of people that clicked on the link that came with the video.
This is an important metric that measures how effective the overall message of the video is and how many people clicked to your website or landing page from watching the video.
How can you tell if your video is actually doing its job of acquiring sales?
We keep track of this for our clients by measuring the conversions made through the video.
This metric measures the number of times that your video has been viewed and self-explanatory. Naturally, you want as many potential customers as possible to view your video.
Different platforms measure views differently – some count it as viewed if someone watched 30 seconds or more, whereas other platforms count 3-second as views.
Employing our marketing services to market your video further after it is been produced would give you the knowledge and expertise needed to navigate these metrics and which ones are important to review.
We can craft the right video for your business but our video production services need not stop there. We are a full service video production company with an all-around digital marketing agency that has been delivering a complete solution to clients for years now.
With our experience, skills, talents and know-how there is a better chance that you can reap the benefits of video content which we have listed above. This means we can take the video we created and promote it effectively.
Just as we are experienced in video production, we are also highly skilled in all aspects of digital marketing. The numbers and statistics show that video is the most promising type of content and is predicted to stay that way.
Trust our video production specialists to create the best content to move your business into the future.
Where To Place Your Videos
There are numerous platforms where you can place your videos. First of all, they can be placed on your website and it is a great idea to have a video on your homepage because it can increase the time spent on your page which is an important metric used by search engines for ranking sites.
Videos are also effective when used on landing pages and can increase conversion rates by as much as 80%.
There is YouTube which is the biggest video platform in the world.
You should also explore the possibility of using social media as a platform for your videos. Facebook, Twitter and LinkedIn can all host videos posts and the algorithm behind all of those platforms favour videos vastly.
Instagram is known for its visual nature where video is always encouraged via posts, Stories, Lives and IGTV.
In general, social media & search engines like Google are all platforms where you can also use video advertisements.
Outside of organic posts on social media, strategic, targeted video advertisements can be powerful in driving the traffic and conversions you are looking for.
Video SEO Services
Video can increase search engine traffic dramatically but it takes creative brilliance and search engine optimisation expertise to realise that kind of return on investment – ROI.
Every year – Google gets better at analysing video, scrutinising its contents and identifying the most important on-screen elements.
Video needs to be created with ingenuity and optimised for maximum exposure in search engines and social media networks.
Best-Digital Marketing video production services deliver the best of both worlds – full-service video marketing services and intricate SEO acumen.
Video is both a content medium and an SEO strategy and also a core component of your marketing and sales funnel.
Businesses need to create high quality memorable video content and how to improve its visibility on search engines to support marketing campaigns while maximising its business impact.
Our skilled and experienced videographers work directly with content strategists and project managers to incorporate video into a bigger marketing campaign.
At Best-Digital Marketing Services, we provide guidance for how to optimise video content for search by supplementing every video with keyword-optimised titles, descriptions and Meta tags.
Every video SEO strategy needs to be supported by YouTube optimisation efforts that help drive up channel follows, the number of video views and overall engagement with video content.
All of these demonstrate the value of your video content to search engines and can help increase YouTube video performance.
Social media is also a central component of video marketing strategy. On Facebook, video content is the most likely medium of content for target viewer.
Best-Digital Marketing’s esteem content strategists and social media consultants can help build your base of followers on leading platforms like Facebook, Twitter and Instagram, maximise the reach of your content and encourage users to comment, like, engage and share your videos.
Lights - Camera - Action and Convert.
If you have an idea? We can bring it to life.
Full-service video marketing services awaits you at Best-Digital Marketing Services. We are the video production experts and we specialise in creating video that engages viewers, inspires target audiences and produces right and focused results.
At Best-Digital Marketing Services, we develop custom video solutions that serve your needs, marketing goals and video marketing campaigns and we deliver results you can see and feel.
Script > Shoot > Edit > Promote > Convert = Profit.
what next? choose >>>
Some of our other related services include:
Commercial Video Production
Corporate Video Production
Event Video Production
Social Media Video
Video Production Services
Lights >> Camera >> action