SALES LEAD

SOCIAL MEDIA MANAGEMENT - SMM

INCREASE TRAFFIC & ENQUIRIES

SOCIAL MEDIA MANAGEMENT

FROM £799

GENERATE TARGETED TRAFFIC FROM YOUR SOCIAL MEDIA PLATFORMS.

MORE LEADS, SALES AND ENQUIRES AND MEET CUSTOMER EXPECTATIONS.

What is Social Media Management?

Social media management is the process of managing your online interactions and content across social media channels like Facebook, Instagram, Twitter, LinkedIn, Google +, and Pinterest.

Social media management goes beyond just posting updates to your company’s social media profiles. It also includes engaging with your audience and looking for new opportunities to increase reach and visibility. Below are just a few of the tasks that are involved with managing social media.

Choosing the Right Social Media Management Platforms

Facebook

FACEBOOK

Facebook has nearly 2.2 billion monthly active users who come from diverse backgrounds. There is also a nice balance of genders and age groups when it comes to Facebook’s user-base. This makes it a great social platform for businesses that are trying to reach a wider audience.

Instagram

INSTAGRAM

Instagram is a great social media channel for brands that create a lot of visual content. Instagram’s audience tends to be on the younger side with more female users than male users. This can be a great platform for businesses selling products or services related to fashion, lifestyle, art or other visual-focused industries.

Twitter

TWITTER

Twitter has 340 million active users worldwide and tends to be where users go for news and trends. This platform is ideal for brands that want to join a conversation about trending topics in their industry. It’s also a great place to share content with influencers and other individuals who might find your brand valuable.

Pinterest

PINTEREST

Pinterest is another great channel for sharing image-focused content. This has become a must for consumers who are interested in DIY, crafts, home improvement, nutrition, fitness, fashion, and more. If your brand sells a product or service that lends well to images then Pinterest may be worthwhile.

LinkedIn

LINKEDIN

LinkedIn is the social media platform for B2B brands that are targeting businesses in different industries. With LinkedIn, you can find, interact, and share content with people based on the company type, industry or job title.

YouTube

YOUTUBE

YouTube has become the second largest search engine in the world, second only to Google. You can upload your video content to this channel to help engage and connect with your audience. With unlimited video hosting, your business can post as much video content as you want and share through other channels.

How To Create Good Social Media Management

Developing a social media strategy is an important part of making sure that each of your campaigns is helping you get closer to meeting your marketing goals. After you have decided which channels you plan to use. You will need to consider how often you plan to post and what types of content you will post.

Start by considering what you know about your audience. What type of content do they like best? Develop content that’s engaging but also speaks to their needs and challenges. If you need help getting started, check out these social media marketing ideas.

You should also consider how you plan to make engagement and response a consistent part of your social media management. Do you plan to reach out to fans and followers and start a conversation?

How often will you respond to questions and concerns posted to your page? Do you plan to use contests to engage your audience? All of this should be somewhere in your social media strategy.

When it comes to social media management – consistency is key. If you want to keep customers engaged and grow your following on these channels. You will need to consistently post quality content.

The only way to do this is to create a social media schedule that details when and what you’re going to post on which channels.

Creating an editorial calendar for your social media management is a good way to keep your business on track when it comes to a social media schedule.

You can customise this editorial calendar in a way that works for your business. Just be sure to include basic information like the posting date, content, and any link or image.

A big part of social media management is creating and publishing social media content across your company’s profiles. This involves writing copies and also developing creative images or videos. In addition to their own content, many businesses will also share curated content from third-party sources on relevant topics.

This aspect of social media management requires you to have an in-depth understanding of both the social media platforms and your audience. You need to know what the best practices are for creating content on the channel.

You will also need to know what type of content and topics appeal most to your target audience.

Responding to fans and followers on your social media platforms is an important part of social media management. When an individual comments on your page with a question or concern – this presents a new opportunity for you to provide value for your leads while also demonstrating excellent customer service.

As part of your social media management, your business should routinely check for comments or messages across your social platforms.

Think carefully before replying as the response will often be public. Don’t have time to do this? Our specialists at Best-Digital Marketing Services monitor accounts every single day and as best practice we  always endevour to reply to followers within 24 hours.

Engaging with social media users goes beyond responding to fans or followers who comment on your business page or send a message.

This includes seeking out new leads or other opportunities and starting a conversation with them on the platform.

Building relationships with influencers can help you expand your reach over time.

If there are certain individuals or organisations in your industry that have a significant following. Your business can reach out to them to find new opportunities to share your valuable content with their user-base.

BENEFITS OF BUILDING A SOCIAL MEDIA PRESENCE FOR YOUR BUSINESS

Sales Lead

SALES LEADS

Generate revenue by converting social traffic into sales leads, enquiries and sales.

Content Promotion

CONTENT PROMOTION

Let everyone know about your latest blog post, infographic or other type of content.

SEO Friendly

SEO

Connect with others in the industry to improve your ranking on Google for your target keywords.

Brand Awareness

BRAND AWARENESS

Social media sites provide you with the necessary platform to build brand awareness.

Website Traffic

WEBSITE TRAFFIC

Social media accounts for more than 75% of our website traffic. You could be missing out.

Customer Service

CUSTOMER SERVICE

Promote your brand and encourage customers to contact you with their queries.

A - B Testing

A / B TESTING

Test different types of products / services, prices, colours to optimise and maximise sales.

Brand Affirmation

BRAND AFFIRMATION

Constant information to users and followers - allows you to become a trusted leader in your industry.

Discover - Explore

DISCOVER & EXPLORE

A place to learn, discover and explore about competition - your target audience - their reaction and engagement.

BEST-DIGITAL MARKETING SERVICES CAN HELP YOU SET UP ANY FOLLOWING SOCIAL MEDIA PLATFORMS.

Facebook

FACEBOOK

With over 2.2 billion monthly active users - Facebook is a social network that cannot be ignored.

Instagram

INSTAGRAM

With 800m active followers - Instagram is an essential part of any social strategy.

Twitter

TWITTER

With 340m active monthly users Twitter sends 1bn unique visits to external sites each month.

Pinterest

PINTEREST

With over 200 million active users - Pinterest is the place to be if you want to share visuals.

LinkedIn

LINKEDIN

LinkedIn plays host to 440 million users and more than 700 million company pages.

Google Plus

GOOGLE PLUS

Enables users to organise into groups or lists. Sharing via drag-and-drop interface - for specific private content .

CHOOSE THE BEST PACKAGE FOR YOUR SOCIAL MEDIA PLATFORM

We will set up new or optimise your existing social media accounts. This will allow us to apply your branding to your chosen package social media accounts – with your profile, cover and header images to optimise your business.

CHOOSE THE BEST SOCIAL MEDIA PACKAGE THAT FITS YOUR BUSINESS FOR SUCCESS

THERE ARE 3 PACKAGES TO CHOOSE FROM – STARTERADVANCED OR PROFESSIONAL.

STARTER

£799

Per Month

Choose up to 2 platforms

We will write and add relevant about info and more – plus customise your privacy settings on each account.

Daily management of notifications, adds, follow-backs and spam post/inappropriate comments.

We will write two on-site blog per month and share throughout your social network.

Tactical following and target audience generation.

1 High Quality Info-graphic post per week

4 Quality Standard Posts per week

Major event post scheduling

Monthly analysis report


ADVANCED

£1,499

Per Month

Choose up to 4 platforms

We will write and add relevant about info and more – plus customise your privacy settings on each account.

Daily management of notifications, adds, follow-backs and spam post/inappropriate comments.

We will write one on-site blog per week and share throughout your social network.

Tactical following and target audience generation.

3 High Quality Info-graphic post per week

Daily Quality Standard Posts per week

Major event post scheduling

Monthly analysis report

Specialist Pinterest posts to encourage engagement via graphics – if selected

PROFESSIONAL

£2,499

Per Month

Choose up to 6 platforms

We will write and add relevant about info and more – plus customise your privacy settings on each account.

Daily management of notifications, adds, follow-backs and spam post/inappropriate comments.

We will write two on-site blog per week and share throughout your social network.

Tactical following and target audience generation.

3 High Quality Info-graphic post per week

Quality Standard Posts Daily

Major event post scheduling

Monthly analysis report

Specialist Pinterest posts to encourage engagement via graphics – if selected

We will manage your email/newsletter campaigns and produce monthly mailshots advertising your business.

PPC advice and implementation

IF YOU NEED MORE INFORMATION ON THESE PRODUCTS

BEST-DIGITAL MARKETING SERVICES ALSO PROVIDE THE FOLLOWING ADDITIONAL SERVICES

CLICK ON EACH TO LEARN MORE
Web Support

WEB SUPPORT

We will provide you with everything you need to know about how we can support you and your business website

Training Courses

TRAINING COURSES

We will provide with all the relevant training for you and how to manage your website, traffic, leads and much more

logo design

LOGO DESIGN

We will provide you with everything your website needs to make your customers aware of your business.

Free SSL Security

SSL SECURITY

We will provide you with everything your website needs to be safe and secure.

Web Branding

WEB BRANDING

We will provide you with everything you need to promote your business to your customers.

FIND OUT MORE HOW WE CAN HELP YOU AND YOUR BUSINESS TO REACH YOUR GOALS

CREATE – DESIGN – INNNOVATE – INTEGRATE – IMPLEMENT – SUCCESS