search engine optimisation - SEO
Search engine optimisation - SEO is the process of improving the quality and quantity of SEO website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
Best-Digital Marketing specialises in the different types of SEO application – Local SEO, On-Page SEO, Technical SEO, Off-Page SEO, National SEO, Organic SEO, Business SEO, Keyword Research SEO and much more.
Search Engine Optimisation – SEO Services
Search engines like Google, Bing and Yahoo generate the majority of all SEO website traffic.
At Best- Digital Marketing, our Search Engine Optimisation – SEO Services are designed to drive more of that traffic to your site.
This is how you outrank your market rivals on search engines and have a better shot at outperforming them in business.
Great content equals better rankings and better user experience – UX that leads to greater results.
There are hundreds of SEO ranking factors that search engines take into account when choosing where to place webpages in the search engine results pages – SERPs. But at the top level, the three core search engine optimisation – SEO practices fall under – SEO content generator, SEO link building strategy and SEO technical optimisations.
When it comes to gaining top rankings in search engine results – content is king. Search engines are driven by complex algorithms that reward user-friendly, quality websites with high rankings.
This means to be successful online, websites need to contain high quality current, useful information including regular updates, blog posts and links to and from other high authority sources.
Getting the wrong links to your website can be detrimental to results. Building a fantastic network of links will be a key part of SEO ranking top for any target SEO search keywords and SEO search phrases.
There are also SEO technical elements of a website that need to be right. Our experienced SEO specialist team will look under the hood at the code that Google sees.
What is Search Engine Optimisation – SEO?
Search Engine Optimisation – SEO is the process of raising the visibility of your website for any search terms or set of SEO keywords typed by your potential customers into major search engines thus improving your website’s SEO ranking in the organic listings.
SEO puts your business in front of potentially millions of customers at the very moment they type their requirement.
Search Engine Optimisation will also consider analytics, user experience and analytics to help measure success and improve your website.
By improving the ranking of your SEO website you will start attracting greater SEO traffic which will eventually lead to more enquiries and sales.
What Search Engine Optimisation – SEO Includes:
REVIEW & ANALYSIS
We will review your website and performance to identify potential areas for improvement and retain those working well.
KEYWORD RESEARCH
We will establish your target market search – keywords for your products or services in your industry.
SEO CONTENT
We will help you to create the content your customers and visitors are looking when they land on your website.
ON-PAGE OPTIMISATION
We will ensure your website is optimised for the keywords your target market is searching for.
OFF-PAGE OPTIMISATION
We will improve your website ranking and authority with Google by building external links.
SEO REPORT
We will provide you a monthly report showing how your keywords are performing on Google.
Hundreds of SEO factors determine how well a search engine ranks in Search Engine Results Pages – SERP’s including:
CITATION OPTIMISATION
Your business mentions on other websites & search engines. Help to build trust - who you say you are and where you say you are. More citations - more visibility.
BACKLINK AUDIT LINK
We will look at quality links, anchor text, geographic location, landing pages pointed to, link acquisition & loss/time graph pattern.
COMPETITOR RESEARCH
We will research and analyse your competitors and use the information gathered to your advantage based on your approval of implementation.
PENALTY PROTECTION
We will eliminate/disavow malicious, bad/spam links. Allows Google to understand that you are NOT part of that link.
INTERNAL PAGE ANALYSIS
We will analyse internal pages to ensure appropriate keywords are assigned to enhance usability and conversion rate.
TECHNICAL SEO
We will ensure your website is technically sound so that Google can crawl and index your content.
A Data-Driven, Strategy-Fueled, Creatively Focused SEO Agency
As a full digital marketing service agency – Best-Digital Marketing puts a complete marketing team inclusive of SEO specialists, SEO content strategists, SEO content writers, SEO designers and developers at the core of your SEO strategy.
We deliver an excellent SEO consulting and strategy service such as SEO keyword search or SEO audit.
Alternatively we can function as your dedicated Search Engine Optimisation agency – providing ongoing strategic guidance and data-driven recommendations for your campaigns and executing creative SEO best practices.
Whatever you choose you will get a professional SEO digital marketing service that keeps on giving.
We are SEO experts in enhancing every Search Engine Optimisation campaign we work on to commercial SEO value and best returns.
We are result driven SEO agency and provide unimaginable SEO value.
Whatever you choose you will get a professional SEO digital marketing service that keeps on giving.
<< Used And Trusted By >>
Choose From All In One Comprehensive SEO Package Prices Now!!
START AS LOW AS £699
OPTIMISE AND INCREASE YOUR RANKING TO GENERATE EXTRA LEADS SALES AND TRAFFIC TO YOUR WEBSITE.
Outrank your Market Rivals And Competitors
Google is the largest index of information search engines that has ever existed and every day that index is queried some 3.5 billion times. Still think you can compete without search engine optimisation?
The sooner you start analysing, identifying and ranking for SEO questions that are relevant to your brand – the sooner you can start outranking your market rivals and competitors.
Learn More About Our SEO Digital Marketing Services
On-Page SEO Services
Our On Page SEO Services refers to any technical SEO campaign that is conducted directly on-page.
These are almost always organic efforts such as optimising your commercial landing pages to rank for high-value SEO keywords, publishing high-quality blog content.
It may also be remediating crawl errors that prevent search engine bots from crawling key pages and any other on-site SEO enhance traffic.
Some of the popular services we offer as part of On-Page SEO packages include:
✅ Page speed optimisation.
✅ Meta Tag optimisation.
✅ Website traffic analysis.
✅ Featured-snippet optimisation.
✅ Conversion Rate optimisation and Call-to-Action – CTA Marketing.
✅ Content writing for blog posts, conversion landing pages, commercial landing pages and lead generation content for website and white papers.
✅ Content refreshes.
✅ Search Performance Assessment – SPA.
✅ Web Design and User-Experience – UX Design.
✅ Technical SEO audits and rectifications.
✅ Mobile optimisation.
✅ Website SSL setup.
✅ Much more.
Our On-Page SEO Services are designed to drive more SEO traffic to your SEO website.
Off-Page SEO Services
Off Page SEO Services is everything you do off your site to improve your domain’s performance in SERPs.
Your site’s ranking is highly dependent on interactions that occur elsewhere on the web especially SEO organic backlinks from trustworthy sites which are important.
Search engines see these as affirmation of your domain’s authority and trustworthiness. Promotion and distribution on social media and email are also key in driving SEO traffic to your web pages.
At Best-Digital Marketing – you willl have access to our Off Page SEO executives and specialists who can prescribe SEO strategies to improve SEO organic traffic and help ensure that your domain will show up in SERPs.
These marketing activities include:
✅ Email marketing.
✅ Social media management.
✅ YouTube marketing.
✅ Display advertising.
✅ Co-ordinating with other site publishers to create guest posts.
✅ Ghost-writing guest posts.
✅ Reaching out to influencers to help build a backlink portfolio.
Our Off-Page SEO specialists and executives will help you outrank yourcompetitors and market rivals.
Organic SEO services
Organic Search Engine Optimisation is the core value of our SEO content marketing services. Unlike paid search results which can earn between 4% to 7% of Click Through Rate – CTR – the number 1 spot in organic search has a CTR of more than 33%.
At Best- Digital Marketing – we assign a SEO consultant to assess your website’s ranking on SEO organic search, the number of SEO keywords you rank for, any technical SEO issues affecting your site’s performance in SERP’s and how you stack up to your market rivals.
Organic SEO also has long term commercial SEO value. A YouTube ad has a shelf life but a landing page with target SEO keywords ranking on Page 1 of Google is valuable until someone manages to outrank it.
Our SEO consultants rely on Google Analytics, Search Console and best SEO techniques and tools. Based on our findings – our SEO strategist will tailor a marketing campaign using SEO best practices.
Some of the measures we may take to improve your organic search rankings include but not limited to:
✅ Advance Keyword Targeting
✅ Blog writing.
✅ Guest Posting on other websites.
✅ Link Profile Analysis
✅ Persona Development.
✅ Landing page Re-optimisation.
✅ Organic Link Building.
✅ Technical SEO.
✅ And More
Our Organic SEO Services will improve your site’s performance in Search Engine Results Pages – SERPs.
Local SEO Services
Local SEO Services is a crucial component of successful local SEO for service area businesses that primarily focus on local audiences and for companies that have national reach.
It is estimated that nearly half of all searches are local queries therefore ranking for local SEO keywords that include near me and other location-specific qualifiers that are important for all local businesses.
At Best-Digital Marketing – we can help you optimise your website for local SEO search and rack accordingly.
Some of our local SEO best practices offers include:
✅ Google My Business optimisation.
✅ Localised Content Creation and Enhancement.
✅ Targeted Local Link Building.
✅ Name, address, phone number, website (NAPW) updated.
✅ Business Directory Management.
✅ Technical SEO for Multi-Location sites.
✅ Mobile Optimisation.
✅ Online Reputation Management.
✅ Brand Monitoring.
Our Local SEO oppportunities can help you optimise your SEO website for local SEO search and audiences.
Choose From All In One Comprehensive SEO Package Prices Now!!
START AS LOW AS £699
OPTIMISE AND INCREASE YOUR RANKING TO GENERATE EXTRA LEADS SALES AND TRAFFIC TO YOUR WEBSITE.
Paid SEO Services
Paid SEO is also known as Search Engine Marketing or SEM involves using pay-per-click ads that appear at the top of page 1 in Google or Bing.
Site publishers bid on relevant SEO keywords that they would like their ad to display for so each time a user clicks on that ad at the top of SERPs – the publisher of the ad pays a fee.
A paid search result will almost always see a significantly lower CTR than an organic result on page 1.
Paid SEO or SEM has value for businesses in the form of improved SEO brand awareness and their ability to target commercial-intent SEO keywords.
Our SEO experts can support your paid search efforts in any of the following ways:
✅ Meta Description Analysis and Optimisation.
✅ Creating ad landing pages.
✅ A/B ads testing.
✅ Identifying Competitive Keywords.
✅ Refining your Target Audience.
✅ Optimising ad landing pages to improve the Quality Score of an ad.
Our SEM Services can help improve your SEO brand awareness and target commercial – intent SEO keywords.
Technical SEO Services
Technical SEO is a process of ensuring that technical on-site elements of your webpage is configured to maximise the potential organic SEO visibility in search engines.
This includes making sure your website can be easily crawled and has the best fitting for User Experience- UX and Entity Classifications –EC.
The practice of Technical SEO can ultimately impact your site’s ability to rank for relevant SEO keywords in search engines.
Google’s process of ranking a website can be broken down into four stages:
CRAWL RENDER INDEX RANK
SPEED
We will ensure your site runs super quick providing a fantastic user experience for your customers /visitors.
CRAWL
We will ensure Googlebot is able to access your robots.txt file, crawl and index your content.
SITEMAP
We will create an XML sitemap that tells Google what pages and posts you have on your website.
MOBILE & TABLET
We will ensure your website is mobiles and tablet friendly.
DIRECTORY SUBMISSION
We will ensure that you website is linked to authority sites that will increase your rankings.
BROKEN LINK REPAIR
We will ensure any broken links within your website is fixed to avoid any Google penalty.
Content Management System
We will ensure your website uses a search engine friendly content management system - CMS.
WEBSITE MIGRATION
With proper planning and the right experts working on a project could impact your organic search performance.
National SEO Services
At Best-Digital Marketing, we work with many businesses who have national reach and require the ability to establish a location and National SEO presence.
This requires careful SEO keyword research and SEO analysis to ensure that certain terms have SEO value regardless of where in the country they are being searched for.
If there are regional SEO variables we will be targeting those variations used by your most lucrative markets.
By targeting search terms unrestricted by local keywords there is potential to reach a huge number of customers. This is ideal if your business offers products and services throughout the UK.
In addition to using Advanced Keyword Research Tools – some of the ways we help businesses and companies achieve SEO marketing on a national scale include:
✅ Using data to create SEO Strategies that guide Content Marketing Strategy.
✅ Employing E-commerce SEO best practises.
✅ Assisting with Multi-site and Multi-location SEO.
✅ Performing SEO Website Traffic Analysis.
✅ Google Map Optimisation.
✅ SEO Keyword Mapping and SEO ocus Strategy
Our National SEO Services can help you reach your target audiences at National level.
Business SEO Services
All of our services are Business SEO services. Because every SEO strategy we develop is laser-focused, customised and tailor-fitted to our individual clients to ensure the results are focused to achieve their SEO commercial goals.
In addition to all of the above -mentioned services we endevour to help businesses achieve SEO results by:
- Matching every SEO service we offer to a larger digital marketing plan.
- Creating adaptable and result focused SEO strategies and campaigns
- Working closely with individuals, businesses and company stakeholders to ensure every SEO campaign is aligned with your objectives.
- Tracking KPIs and providing intuitive SEO reports that monitor your progress over time.
- Assigning experienced content writers to write keyword-optimised copy for your target audience.
- Updating you on Search Engine Algorithm changes and pivoting your strategies accordingly to ensure we are still on target to hit your goals.
Our Paid Services can help improve your brand SEO awareness and target commercial – intent SEO keywords.
Video SEO Services
Google and other search engines are getting increasingly better at crawling on-screen elements that are key in helping users discover video content online.
Search engines still rely heavily on on-page SEO elements to index and rank videos that appear in Search Engine Results Pages – SERPs.
Our Video SEO Services can help create high quality visual SEO content for your target audience and give your brand the right exposure.
At Best-Digital Marketing, we have professional video and animation teams capable of creating high quality visual SEO content for your target audience.
Our Video SEO consultants work directly with your team to ensure your videos gets the exposure it needs via:
- YouTube SEO optimisation.
- Video SEO Link building.
- Video SEO Promotion on social media.
- Optimised meta descriptions, meta tags and URL strings.
- Better-organised video playlists.
- Higher SEO user engagement.
- Strategic use of video in landing pages, blog posts and other multimedia content.
Invest In Industry-Leading SEO Services from Best-Digital Marketing
When it comes to devising a digital marketing SEO strategy for your business – it is absolutely crucial to understand that a one-size-fits-all approach is potentially fatal in today’s digital landscape.
With businesses slowly moving toward the ever-growing realm of digital marketing – it is pertinent to stay on top of the changing trends of all platforms and tweak your digital marketing strategy to complete with all big industry players in your niche.
The changes in search engine algorithms compel business owners to stay on their toes if they want to maintain a higher rank in search engine results. These factors come together to attest the need for a customised SEO strategy for each business.
Our tailor-made SEO strategy based on your industry niche gives you the chance to become a force to be reckoned with in your industry with our Complete Digital Marketing Package.
The Ultimate Package
The Complete Digital Marketing Package
The most comprehensive and complete digital marketing package in this world – SEO, Social Media, PPC, Website Optimisation, Branding and more. Every business owner would want to capitalise and monetise every aspect of their internet or digital marketing strategy in order to generate maximum number of enquires, leads, sales and profits.
Social Media Marketing
☑ Facebook / Twitter Page Creation
☑ Facebook / Twitter Post & Outreach
☑ LinkedIn Profile Creation
☑ LinkedIn Post & Outreach
☑ Instagram / Pinterest Page Creation
☑ Instagram / Pinterest Post & Outreach
☑ YouTube Channel Creation
☑ YouTube Videos & Outreach
☑ Weekly / Monthly Progress Report
Paid Social Marketing
☑ Facebook Ads
☑ Twitter Ads
☑ LinkedIn Ads
☑ Instagram Ads
☑ Pinterest Ads
☑ YouTube Ads
☑ Weekly / Monthly Progress Report
Website Optimisation
☑ Landing Page Optimisation
☑ Content Optimisation
☑ Mobile Friendly Optimistaion
☑ Call To Action Optimisation
Search Engine Optimisation – SEO
☑ Up to 100 Keywords
☑ Competitor Analysis
☑ Blog Posts
☑ Guest Posts
☑ Press Releases
☑ Articles
☑ Features Posts
☑ Power Posts
☑ Videos
☑ Infographics
☑ Classified Ads
☑ Directory Submissions
☑ Business Profiles
☑ Google Analytics Installation
☑ Google Webmaster Installation
☑ Google Places Submissions
☑ Community Participation
☑ Conversion Tracking
☑ Socal Media Posts
☑ Weekly Ranking Report
☑ Before / After Progress Reports
☑ Monthly Progress Report
Paid Search Advertising
☑ Keyword Research
☑ Google Ads
☑ Bing Ads
☑ Banner Creation
☑ Ads Creation
☑ Adwords Account Setup
☑ Adwords Account Configuration
☑ Competitor Analysis
☑ Daily Spend Configuration
☑ Daily Bid Adjustment
☑ Daily Campaign Monitoring
☑ Keyword Optimisation
☑ Search Metrics Configuration
☑ Negative Keyword Identification
☑ Google Webmaster Installation
☑ Google Analytics Report
☑ Weekly Ranking Report
☑ Monthly Progress Report
Branding
☑ Featured Blog Posts
☑ Featured Posts on Yahoo
☑ Featured Posts On Entreprenuer
Attributes
☑ 24 Hour Support
☑ 6 Days a Week
☑ Dedicated Project Manager
☑ Client Dashboard Access
☑ 100% Customer Satisfaction
☑ 100% Money Back Guarantee
Call / Email For A Custom Pricing & Strategy
Email – info@best-digitalmarketing.co.uk
Call – 07794 113 607
What Are Keywords?
Keywords are:
– words and phrases that identify what people are searching for
– words and phrases that describe the topics you write about
– same as bridging the gap between your content and your audience to help them find it.
SEO Keyword search is the process of finding certain keywords, terms and phrases that people enter into search engines to use them for web pages, content creation and marketing.
What Keywords To Use For SEO?
HEAD KEYWORDS (RESEARCH)
Usually short 1 to 2 words. They have an extremely high search volume and are extremely difficult to rank.
BODY KEYWORDS (CONSIDERATION)
Usually 2 to 3 word phrases with moderate search volume but are less competitive so slightly easier to rank for.
LONG-TAIL KEYWORDS (PURCHASE)
Consists of 4 or more words and very specific. Search volume is low and accounts for bulk of web traffic and easier to rank.
Benefits Of On-Page Optimisation
Add structure data mark up code on website.
Claim authorship of content in your industry.
Asses and improve page loading times by utilising fast cache.
Add in-content links where appropriate.
Remove unnecessary outbound links to reduce bounce rate.
Fix duplicate content issues.
Create a user friendly 404 error page.
Create and submit an XML site map.
Add social media sharing button on website.
Set up Google Analytics and Search Console.
Additional Benefits Of On-Page Optimisation
Assign existing or create new pages for each keyword.
Add keywords to urls, title tags, meta descriptions, header tags and alt tags on website.
Ensure each page has unique and descriptive title and description to rank better.
Improve content to match/better content on competitor websites.
Assess existing and potential keyword targets.
Remove, merge or add to pages that have little useful content on them.
Check the site loads properly in different web browsers and screen resolutions.
Analyse inbound link profile.
Ensure call to actions buttons are located in prominent positions to maximise returns.
Link to important pages from the homepage and/or main navigation area to rank in SERP listing.
Improve the readability and formatting of written content on your website.
Check for and fix broken links to avoid Google penalty.
Want SEO Benefits And Opportunities Using SEO Best Practices?
Your All In One Comprehensive SEO Package
Comprehensive SEO Packages Designed to Bring Rankings, Revenue and Results!
We offer highly competitive SEO packages as well as customised SEO pricing in order to deliver long term results to our clients. Our content driven strategies are a combination of industry acceptable black, grey and white hat and Google compliant.
Standard
£699
Per Month
Great for new start-ups and businesses new to SEO. A solid new first step towards conversion and market share.
Keyword Research
✓ 15 to 20 Keyword Research
Content
✓ 2 Articles – 400 words
✓ 2 Blogs – 500 words
Link Building
✓ 10 Community Participations
✓ 10 Submissions
✓ Get 4th Month Free
✓ Quarterly Plans Available
Advanced
£899
Per Month
Highly recommended by our SEO experts – this package will deliver you & your business with the best results.
Keyword Research
✓ 25 to 30 Keyword Research
Content
✓ 6 Articles – 400 words
✓ 6 Blogs – 500 words
Link Building
✓ 20 Community Participations
✓ 20 Submissions
✓ Get 4th Month Free
✓ Quarterly Plans Available
premium
£1,299
Per Month
Hands up – this is our most popular package. Ideal for practically any type of business – small. medium or large.
Keyword Research
✓ 30 to 40 Keyword Research
Content
✓ 6 Articles – 400 words
✓ 6 Blogs – 500 words
Link Building
✓ 30 Community Participations
✓ 30 Submissions
✓ Get 4th Month Free
✓ Quarterly Plans Available
We accept all major Debit and Credit cards, Paypal payments, Stripe and Bank Transfers.
All payments made are 100% Safe, Secure and Protected.
Package Details
These are Comprehensive SEO Packages for New start ups, small, medium and large online businesses for best results and solution.
Price -
£699 to £1,299
Start As Low As -
£219 to £419
Duration -
Monthly or Quarterly
Learn How We Can Optimise Your Business Using Best SEO Techniques, Tools, Best Practices and Opportunities
Create – Design – Innovate – Integrate – Implement – Manage – Revise – Succeed