Step 2: Initial Design

Step 2: Initial Design

Our graphic designer will use your ideas to create the overall design. This normally takes between one to two weeks. Once the design is ready we will send it to you for approval.

If you are not happy with the design we may take a step back to the Proposal phase in order to clarify and better understand your needs then we will revise the design.

At this early stage, the design is only a mock-up. Any text used in the mock-up probably would not be copied into the final website. You may see some gibberish words like Lorem ipsum dolor sit amet, consectetur adipiscing elit… This is Latin filler text called Lorem Ipsum.

You can learn more about what this is and why designers use it at

Do not panic! Your website will not have any filler text when it goes live so try not to focus on what content you see in the design we send you.

The mock-up is primarily to confirm that you are happy with the colour scheme, images and positioning of layout elements like the logo, menu and content boxes.